Want to Avoid a No-Sales Launch? Do This!

 
 

In this episode, Melanie takes the helm to tackle a common fear among online business owners: the dreaded launch flop. If you’ve ever launched a course or membership (or thought of launching one), she understands your concerns, especially the fear of "What if no one buys?" Melanie shares invaluable insights on testing your offer, pinpointing your unique selling point, and conducting effective market research. 

Tune in as Melanie discusses:

  1. Importance of testing your offer before launching a course, membership, or any new product/service

  2. Strategies for identifying your unique selling point and standing out from the competition

  3. Various methods for testing your offer before you try to sell it

Mentioned in the episode:

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How Often Should You Email Your List?

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Get Sh*t Done in Q2: Content Planning Strategies that Work